The gym marketing agency that runs the machine, not the meetings.
We build your gym's website free, then charge £297 a month to run everything that gets you found and booked: Google, AI answers, reviews, missed calls and your old member list. No contract, 30 days' notice, and you don't touch any of it.
A straight number on where your gym stands today. Yours to keep either way.
31 five-star reviews in 11 days, for a gym that had 29 in the whole year before (August 2026)
Named in 9 of 10 AI answers for gyms in their town (August 2026)
Calls from Google 5 to 18 a month, the 30 days before joining against the last 30 (August 2026)
The bit you can see is a tenth of it.
Every gym owner thinks the website is the product. It's the bit you can see, the bit you paid three grand for last time. So when you hear "free website, then £297 a month" you price it against a website and start looking for the catch.
The website is the tip of the iceberg. Underneath sits everything that turns being findable into being booked: your Google profile worked every week, reviews requested and every one answered, your map position scanned at 49 points around your town, AI assistants asked ten real questions about gyms in your area and scored on whether they name you, missed calls texted back in seconds, enquiries replied to in minutes at any hour, and your old member list messaged every month.
Everyone else sells you the tip and leaves you to run the nine tenths yourself. We do it the other way round.
What runs, every week
Built by a gym owner, for gyms
Chris Bradley ran a gym in Glasgow and personal training in the city centre for ten years, to the point of opening premises. £1.7 million from his own service business in three years. Then he built the software that runs all of this, for his own clients first. 500+ service businesses since, most of them gyms and PTs.
Results, dated
The Mighty One Hundred, Newport Pagnell
31 five-star reviews in eleven days. 3 of 10 AI answers to 10 of 10. Calls from Google 5 to 18 a month.
August and September 2026
CrossFit Tweedbank, Tweedbank, Galashiels
Reviews 61 to 102. Named in 9 of 10 AI answers. Top 3 at 23 of 49 map points.
August and September 2026
White Cliffs CrossFit, Folkestone
Top 3 at 30 of 49 map points, average position 1. Named in 7 of 10 AI answers.
August 2026
Three Peak Fitness, Cambuslang
64 five-star reviews in 8 days, against 14 in the previous twelve months.
August and September 2026
Kilo Club, St Andrews
72 reviews against a typical rival's 27, 100% answered. Named in 9 of 10 AI answers.
5 September 2026
Nova Fitness, Cumbernauld
Named in 0 of 10 AI answers on joining, 7 of 10 a fortnight later.
July 2026
Sis Fitness
2 reviews
We have been working with Chris and the team at the MRR agency for just over 2 years now and the difference in our business and branding has been transformational. We have 10x our MRR since joining back in March 2024 when we were about to leave the industry as 1:1 coaches but instead went all in and opened our own gym and launched our female only SGPT programme. With the guidance and collaborative work with the agency the quality and improvement in our service and sales has been truly incredible. The systems that they have helped us build and refine has given us back so much time and has improved our client retention, lead quality and sales conversions. What has been the biggest change for us since starting with the agency is the clarity and confidence we now have as business owners and we absolutely love the growth the company is always taking, especially now with the use of AI, marketing and ads. It honestly was the best decision we ever made and our only regret was not joining sooner.
Free website, then £297 a month. No contract, cancel any month with 30 days' notice. One gym per town, so if your direct competitor signs first we can't take you.
What happens when you message
- 1.
Chris replies personally and runs the audit on your gym.
- 2.
If it's a fit, one onboarding document.
- 3.
The system goes in behind the scenes in week one.
- 4.
Your website is live within 7 days, before you've paid anything.
- 5.
A twenty minute call, or skip it and just start.
- 6.
Every Monday, one page in plain English tells you where you stand.
Get your free visibility audit
A straight number on where your gym stands today. Yours to keep either way.